The Best Anti-Frizz Treatment for Hair: Living Proof straight making no frizz styling cream

The Best Anti-Frizz Treatment for Hair: Living Proof straight making no frizz styling cream


Living Proof Another product for which I have neither the hair nor the personal experience to report, but it recently won a 2009 Cosmetic Executive Women Beauty Award.  The folks at Living Proof discovered a new compound, PolyfluoroEster, and created No Frizz straight making no frizz styling cream which reduces frizz by coating the hair
fiber with an extremely thin vapor barrier, preventing moisture flux in
and out of the hair, and reducing friction between fibers.  It's the first advance in anti-frizz technology in 30 years. Aaah.  Better living through chemistry. Buy it at Sephora.com.

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